The Tools of my Trade


Thinking and planning tools are a very powerful way to solve problems and devise strategy. I have plenty of them and am very happy to share them with my client so they can be used without me.


Some of the tools include the:

  • Now Where How tool. As the name implies, we document where we are now, where we want to be and how we’re going to get there. We do this for each of six areas of the business : marketing, sales, systems, customers, finance, people & teams.


  • Sustainable Competitive Advantage tool. Every business to be really successful needs to have an advantage which is not easy to copy, is lasting and gives them an advantage over the competition. If you don’t have one, you’re a commodity selling for the price of the cheapest provider. This tool helps find that advantage.


There are many other tools such as the Force Field, Visioning and Growth Profit Solutions which aid in defining the issues, finding the opportunities and creating a strategy which works.